Skip to main content
AccountingStartups / SaaS

Secret Sauce Behind Acuity’s Magic: Karbon

By October 6, 2016 No Comments


“Ironically, in a changing world, playing it safe is one of the riskiest things you can do.” – Reid Hoffman

At Acuity, we like to keep our customers’ financial engines running smoothly. We also like to keep it real and will be the first to tell you – we don’t go at it alone. In the world of entrepreneurship and high-growth startups, things move fast, leaving no time for ego or fear. That’s why we’re constantly looking to the future to assess new ways to better serve our clients – even if it means taking a few risks.

Our greatest leap? Karbon – an innovative task management platform, specifically designed for accountants.

The accounting industry is shifting.

The accounting industry is changing and new innovations like Karbon are carving the path into the future of the business. As we peer into the unknown, it’s easy to feel overwhelmed and steer clear of innovation. The truth is, failing to accept this shift could mean the worst for the future of your business.

In a recent survey of business leaders at the Global Leadership Summit in London, 34% said more than half their company’s full-time workforce would be working remotely by 2020. Cloud-based project management makes this new, agile workplace possible.

As early adopters of what we consider to be a game-changing technology, we have the opportunity to play an integral role in shaping the way Karbon serves the accounting industry as a whole.

Karbon is paving a new path.

With Karbon, our team can work together out of remote environments while maintaining a high degree of connectivity to our customers. This enables us to not only evolve our offerings, but also the way we work together to serve you. Our internal processes have become more fluid and our level of service and responsiveness to client needs has improved – a win-win all around.

We love the fact that Karbon is so tightly integrated with the communication method that our clients most frequently use: their email. Trying to manage workflow inside of your an ever-increasing inbox is a total disaster and ups your chances of losing important important tasks. With Karbon, you can turn emails into a checklist of actionable tasks for yourself or a colleague. You can also leverage your existing platforms by integrating with Gmail, Outlook, Xero and QuickBooks Online. Brilliant.

“We’re happy to develop products that progressive and leading accounting experts, like Acuity, use.” – Stuart McLeod, CEO at Karbon

Adopting new technology and internal processes isn’t always easy, but it’s absolutely necessary to offer the best possible service and strategic partnership to our clients. Our entire team has been universal in its praise of Karbon’s responsiveness. They are excellent listeners and have been receptive to all of our requests.

Businesses today, have two choices 1) Keep working away with your heads down or 2) Embrace the shift and make some internal changes. As one of the first and currently largest firms to move its practice management technology to the Karbon platform, we’re proud to say that Acuity is opting for the later.

Want to join us? Learn more about the secret sauce.

Disclaimer: Karbon didn’t ask us to write this post, but with technology and process at the core of who we are, we can’t help but share their awesome product with you.